Louis Vuitton Names Jude Bellingham New Brand Ambassador
In a move that solidifies its connection to the world of sports, Louis Vuitton has named British soccer player Jude Bellingham as its new brand ambassador. This exciting partnership marks a significant milestone for both the luxury fashion house and the talented athlete.
According to a statement released by the brand, Jude Bellingham's authenticity, ambition, and dedication both on and off the pitch embody the spirit of Louis Vuitton's community: individuals who are champions in their fields and beyond. This sentiment is a testament to Bellingham's impressive trajectory, which has seen him rise to prominence in the world of international football.
At just 21, Bellingham has already achieved remarkable success, having started at Birmingham City Football Club and played for Borussia Dortmund before signing with Real Madrid last year for a fee of 103 million euros, excluding add-ons. His impressive skills on the pitch have earned him numerous accolades, including being named La Liga player of the season and emerging as a leading candidate for this year's Ballon d'Or trophy.
As the new season kicks off, all eyes are once again on the midfielder as he teams up with new recruit Kylian Mbappé. Bellingham's charisma and style, both on and off the pitch, make him an ideal fit for Louis Vuitton's esteemed brand.
To mark his new role with Vuitton, photographer Gabriel Moses has immortalized the player in his signature open arms score celebration pose, one of a series of images styled by Matthew Henson. The soccer star is no stranger to the brand, having worn a Vuitton double-breasted blazer with pearl buttons and flared pants to pick up his Kopa Trophy for the world's best player aged under 21 at last year's Ballon d'Or ceremony in Paris.
"I'm excited to welcome Jude to the house, his charismatic personality and what he has already achieved on his inspiring journey will add so much to our LVers community," said Pharrell Williams, creative director of menswear at Louis Vuitton.
Bellingham joins an impressive roster of Vuitton men's ambassadors from the world of sport, including tennis player Carlos Alcaraz, basketball player Victor Wembanyama, swimmer Léon Marchand, and rugby player Antoine Dupont, all of whom won medals at the Summer Olympic Games, where parent company LVMH Moët Hennessy Louis Vuitton was a primary sponsor.
Image Credit: Gabriel Moses/Courtesy of Louis Vuitton