Kim Kardashian Expands SKIMS Empire with New Stores in Five Major Cities

Georgetown, DC - June 13, 2024 — Kim Kardashian is set to expand her popular SKIMS brand with the opening of five new stores across the United States, bringing the brand’s physical presence to a new level. The first permanent SKIMS store will debut in Georgetown, Washington, D.C., followed by openings in Aventura, Florida; Austin, Texas; Houston, Texas; and Atlanta, Georgia this summer.

The Georgetown location, a sprawling 3,300 square feet space, will primarily focus on women’s products. However, SKIMS enthusiasts can look forward to the introduction of men's products in the third quarter of this year. This new addition is anticipated to diversify the brand’s offerings and cater to a broader audience.

Customers visiting the store can expect a blend of exclusive drops and core collection items, ensuring that both loyal fans and new customers have access to SKIMS’ most popular and essential pieces.

“Our goal is to create a space where our customers can experience the SKIMS brand in a tangible way,” said Kardashian. “We’re excited to open our doors in these vibrant cities and bring our favorite collections directly to our customers.”

The forthcoming locations in Aventura, Austin, Houston, and Atlanta are set to follow the flagship store’s model, each designed to provide a premium shopping experience reflective of the brand’s commitment to quality and innovation.

About SKIMS

Founded by Kim Kardashian, SKIMS is a solutions-oriented brand creating the next generation of underwear, loungewear, and shapewear. SKIMS is setting new standards by providing solutions for every body.

As SKIMS continues to grow, these new stores mark a significant milestone in the brand’s journey, paving the way for more permanent locations in the future. With a combination of style, comfort, and functionality, SKIMS is poised to become a staple in wardrobes across the country.

For more updates on the store openings and upcoming collections, visit the SKIMS website or follow their social media channels.


Photo: GETTY