INDIA STREET FASHION

Fashion Editorial India Street Fashion – captured by Gurgaon fashion photographer Sonali Singh for Flawless Magazine .

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Fashion Editorial India Street Fashion – captured by Gurgaon fashion photographer Sonali Singh for Flawless Magazine . Styling courtesy of Fashion Designer & Stylist Anupamaa.

Editorial & Film Story:
My photographs are an amalgamation of the streets of Delhi’s (India) most fashionable market with the work of one of India’s finest Fashion Designers.Being an Indian nationality , it would sadden me that my country was often portrayed as a poverty struck,third world country whereas in reality we have a rich and varied textile heritage with an outstanding talent pool of designers; bring a mix of regional fashion with a modern twist.Indian fashion is slowly making it mark in the world ranging from the Hollywood red carpet to the Cannes Festival.My photographs speak of this story- the India that I perceive.
Tell the world about your creative journey. :
“My name is Sonali Singh and I am an Indian. I live in Delhi , the capital of India .I am a professionally qualified interior designer and have been designing residences and restaurants for over 16 years. Two years back I turned forty and decided to reinvent myself ,to live my dreams and aspirations. Coming from a typical Indian family ,where at 40 a women is expected to not make too many changes to her well settled marriage and career and follow the “safe and defined” route , it was met with some opposition.Photography had always been a hobby i was passionate about and as most women I loved fashion and understood the nuances of fashion. My added advantage was since I worked with paints, fabrics and wallpapers – I had a better understanding of colours and backgrounds.Being in the interior profession I also understood the thin line between “doing it right “and “overdoing ” a room or a frame in this case. Armed with all this I stepped into this world of fashion photography with plenty of encouragement from my female friends. I thank them profusely.”

At Flawless we dedicate every scrap of our energy towards supporting the future stars of the fashion, art and design worlds. Competition out there is tough, and we strive to ensure that beautiful creations can survive and flourish. We give that first leg up, that first spark of confidence, to a budding Ricardo Tisci, Alexander McQueenor Ines & Vinoodh. We are passionate hunters of that one raw pearl nestled in a hundred million grains of sand.